Growth tree
Start with the system of metrics. Recurring revenue growth is decomposed into acquisition, conversion, retention and expansion — then into the observable drivers a team can investigate.
The tree is a causal map for investigation, not a dashboard hierarchy.
L1 · DescriptiveWhat happened?
L2 · DiagnosticWhy did it happen?
L3 · PredictiveWhat is likely next?
L4 · PrescriptiveWhat should we do?
L5 · AutonomousAct within policy.
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